Saturday, June 20, 2009

An example of an E-commerce success and its causes

Amazon.com is one of the success e-commerce in the world. Amazon.com was started in the year 1994, in the beginning, Amazon.com was served as an online bookstore. Nowadays, Amazon.com selling a lot of products in its webpage. It allows costomer to buy products through online.
Why Amazon.com can success?

The main reason would be Amazon.com offers variety of products in the webpage. This allows customer to buy the product that they needed. Sometimes, customers may want to buy products that produced at other country, and this particular products may not sell at their own country. Therefore, they need a 3rd party such as Amazon.com that can offer a lot of products. In addition, the product sell at Amazon.com is cheaper if compare to market price. Therefore, buying through Amazon.com enable customers to save time and travelling costs.

Second reason is Amazon.com provides better customer service and the procedures for buying online is user friendly. This allows Amazon.com attract a lot of customers over the past 10 years and established good reputation from their customers.

The success of Amazon.com is due to the reasons that mention above.

For those who are interested, can visit to www.amazon.com

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2 comments:

  1. Is it because of Amazon incoporate at an earlier time, lead it to become successfull in E-commerce area?

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  2. i think that e-z has mentioned a good point. Since Amazon has incoporate for around 15years, it shows that Amazon has a strong foundation, where it gains more confidence from customers as compared to others.

    ReplyDelete